Luke Brown Yachts keeps website fresh with new content

Keeping a website fresh, interesting and informative is a non-stop challenge. The yacht brokerage firm Luke Brown Yachts keeps their website fresh with new content on a continual basis.

The Fort Lauderdale yacht brokerage company Luke Brown Yachts works diligently to keep the content on their website up to date and accurate. Luke Brown Yachts is lucky because they have so much going on that it is easy to come up with new content that is useful for website visitors. Regular updates include information on new listings, new construction builds available, participation in boat shows, recent sales, broker news. 

One area of the website that gets continual updating is the premier listings area of the website where new listings are posted as soon as the boats become available. Getting the correct information up and running in a timely manner is important to the owner wanting to sell boat, to the listing broker and to potential buyers. Each of these people wants to see the information up and accurate as soon as possible.

Luke Brown has a regular flow of new content that they can add to their website as the information becomes available. In addition to having a stream of new information available, they have several methods of updating their website. The process of website updating and maintenance doesn't all fall on one person. Having a team approach to keeping a website up to date and informative is most effective in making sure everything gets done in a timely manner.

Laser Advertising designed the Luke Brown website and assists in the ongoing content development.