Tuesday
May072013

Outback Yachts website launched

Outback Yachts is a new boat company that redefines cruising for a new generation. The new website designed by Laser Advertising reflects the contemporary approach of the company and the Outback 50 model.

The new Outback 50 motor yacht offers flexible deck spaces, performance, efficiency and a new Michael Peters design. Versatile and economical, the Outback 50 offers affordable cruising for the owner-operator. The large deck spaces act as an efficient launching pad for all sorts of watersports gear, equipment and activities. The sleek, stylish design really sets the boat apart from other boats in the water today.

The objective in designing the website was to bring the drawing board concept to life. With the goal of making this entirely new design concept understandable and desireable, Laser Advertising:

  • Recorded videos with the yacht designer Michael Peters for the website
  • Animated the Outback 50 scale model 
  • Created a website design as contemporary as the Outback concept
  • Organized the features and specifications
  • Developed a site map that includes room for expansion 

In addition to working with Michael Peters, Laser Advertising worked with Andrew Cilla of Luke Brown Yachts. Luke Brown Yachts is representing Outback Yachts. 

Located on Cordova Road in Fort Lauderdale, Laser Advertising specializes in marketing services for the yachting industry. Laser Advertising is known for yacht photography, on location video and brochure design. For information or quotes on any of our services call the office at 954-760-4667.